Differentiate your dealership from the competition,

Strengthen customer loyalty to enhance your local brand,

Build your employee’s brand to boost referrals and sales volumes,

. . . and do it all in a cost effective fashion.

Call us at (216) 712-6712 to get started

Engagement Marketing

If you want to connect with customers and prospects, engagement marketing is the best way to bring “fresh ups” into the showroom and service department.  There are some amazingly simple and inexpensive ways to stand out in the market, build trust in the community, and create a powerful word-of-mouth referral network. We provide a guide with step-by step instructions to make it happen.

Leverage Customer Loyalty

There is a big difference between customer satisfaction and customer loyalty. Loyalty requires relationships, not just a singular transaction. The more long term employees a dealership has, the more relationships take root, are cultivated, and harvested again and again.  Be sure your dealership works to provide the tools and engagement opportunities that help them maintain and grow a loyal employee team.

Empower Your Employees

Every day more employees feel disengaged from their company and from their customers. Working in auto retail is challenging at times, that’s why it is critical to recognize team members for doing a good job. When customers post comments about the great performance of individual sales or service professionals, they take more pride in their efforts and work a bit harder the next time to ensure great customer service.

A Leap of Faith

Our programs are built on faith based principles to help auto dealers focus on the things that really matter in life; our spiritual health, our family, and our community.  In an industry not known for its integrity, we offer social proof that reassures customers, employees, and the community that your dealership operates at a level where you truly value these relationships and work hard to serve your neighbors in a helpful and straightforward fashion.


Auto buyers are looking for local dealers who care about their customers.

Consumers are calling the shots today and dealers must provide a great buying and service experience to earn their business and loyalty. We offer High-Impact, High-Value, Low-Cost Marketing Strategies to build your brand and your profits.

It’s Not About Reviews

It's Not About Reviews Over the last few years consumers have become empowered with access to information that makes them better shoppers for various products and services. We’ve also seen auto dealers scramble to utilize reviews to look good online, but sometimes...

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6 Things to Tell a Car Salesman

6 Things to Tell A Car Salesman Vehicle shopping is getting more challenging than ever. The Internet is both a source of information and confusion. There are many so called “experts” sharing tips with consumers but rather than inform they often only serve to scare the...

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GM REPman = Half a Solution

GM REPman = Half a Solution General Motors recognizes that what customers say publicly about dealers has an influence on a dealer's reputation and on the GM Brand. That is good news for dealers and confirms what Carfolks has been sharing with dealers and sales...

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It’s Okay to be a Mediocre Dealership

In today’s society, there are only two things people talk about: the bad and the outstanding experiences. Companies who are mediocre don’t garner media attention or stand out in the industry. They have a consistent team, keep plugging away, and most of them run at a profit. They just choose to operate in their comfort zone and not push the marketing or customer experience envelope.

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Embrace the Customer Experience

Embrace the Customer Experience The Video below features Greg Gianforte speaking on Why Consumers Call the Shots (if the video does not appear -click here) Vehicle manufacturers recognize that customer satisfaction is not customer loyalty. To help dealers build long...

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8 SEO Terms Every Auto Dealer Should Know

8 SEO Terms Every Auto Dealer Should Know While most dealerships acknowledge the importance of SEO, many dealerships do not fully grasp the concepts or terminology involved in achieving their search engine visibility goals. Understanding these 8 key SEO terms will...

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