The Best Sales Professionals

The Best Sales Professionals Auto shoppers want to deal with professionals who provide a great buying experience.  With over 200,000 sales people working at new car dealerships in the U.S. competition can really heat up.  Sales people need a way to differentiate...

Your Reputation Matters

Your Reputation Matters More consumers are looking online to find quality products and services.  With the advent of reviews on just about every site, with product comparisons and with search engines posting user generated content, online shoppers have a wealth of...

How Do Your Customers Feel?

How Do Your Customers Feel? When people were asked why they bought a car or truck at a specific dealership, they shared the factors influencing their decision. Price of the vehicle was number five on the list of items influencing their decision. I know that may come...